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Adapting To The Reality Of COVID-19

A short guide for Marketers trying to reimagine ad creative. Recommendations and best practices for these challenging times.

Amongst all of the business implications caused by Covid-19, those fighting to survive in the media world are noticing a huge impact on ad buying and ensuring ad efficacy. Having a plethora of creative assets to deploy isn’t a new requirement but the current climate has exacerbated its need.

In this white paper, you will learn:

  • why there is a need for new creative;
  • 6 quick wins you can implement to address this need;
  • a templated Creative Calendar for planning your communications;
  • how creative partners can help;
  • 5 things to look for in a creative partner.
Shuttlerock Covid-19 White Paper




Find many more Covid-19 communication resources
on our dedicated portal:

Covid Rescue Pack

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