Solution Benchmarking: CaaS vs. Traditional Creative Production Methods

Shuttlerock's CaaS (Creative as a Service) solution is a new method of creative production, one built around the needs of today's digital marketers. Through a combination people, process and technology, CaaS enables marketers to scale high quality ad creative, quickly and cost-effectively. 

To back up this claim, Shuttlerock commissioned TrinityP3 & Group Lark to conduct an research report that analyzed CaaS and how it fits within the current digital marketing landscape, whilst also benchmarking the solution against traditional creative production methods: advertising agencies, production studios and in-house facilities. 

An overview of the results from this benchmarking can be seen in the infographic below

You can access the full report, along with a bunch of related resources here: 

Download Infographic




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