KEEP YOUR FINGER ON THE PULSE

Articles, press, webinars, videos and more

Press Release

Shuttlerock Accelerates Growth & Global Reach

Video advertising company creates Global Client Group to support client demand and ever-changing marketing technology landscape.

Playable Ads Examples Facebook

Blog Article

3 Examples Of Impactful Facebook Playable Ads

For advertisers, standing out on social platforms such as Facebook isn’t exactly a walk in the park. Competing noise combined with short attention spans call for compelling creative in order to cut through and drive impact. 

Blog Article

Building CPG Brand Awareness with Digital Video Ads

As an increasing number of CPG brands shift their focus from traditional media towards digital channels, advertisers are faced with a new challenge: how to create equity building campaigns on this medium.

Shuttlerock Twitter Creative Partner

Press Release

Twitter + Shuttlerock: an Official Creative Partnership to Tweet about

NEW YORK - November 11, 2020. Shuttlerock and Twitter are joining forces in a Creative Partnership. 

Shoppable Ads: Streamlining The E-Commerce Purchase Journey

Blog Article

Shoppable Ads: Streamlining The E-Commerce Purchase Journey

Shoppable Ads are helping e-commerce advertisers to create a frictionless, streamlined journey from the point of viewing an ad right through to purchasing the product. 

Election Day 2020

Blog Article

How We're Rocking Election Day 2020

At Shuttlerock, we may be a global company with teams spread across four continents, but we believe that making an impact starts at home, in each of our own communities.

Blog Article

Standing Out In Stories: 5 Techniques For Creating Engaging Facebook & Instagram Stories Ads

Want to give your Facebook & Instagram Stories ads a competitive edge? Read on to discover 5 examples of visual techniques that will help your Stories ads stand out from the crowd. 

Blog Article

Complete Guide To TikTok Video Ad Formats (with examples!)

Guiding you through each of TikTok's different advertising formats, how they function, and how each can be used to meet your different campaign objectives. 

Facebook And Instagram Video Ad Examples Education

Blog Article

Five Ways Education Providers Can Use Facebook And Instagram Video Ads

Explore five ways ads on Facebook & Instagram are being used for different Education-focused campaign objectives. 

Pinterest Video Ad Formats

Blog Article

Complete Guide To Pinterest Video Ad Formats (With Examples)

Guiding you through each of Pinterest's different video ad formats, detailing their characteristics and functionality. 

Infographic

TV Advertising: Streaming Vs. Traditional

Some say TV is dead or dying, however, this is not the case, TV is simply undergoing a period of evolution. Just as broadcast TV made way to cable, cable is now making way to streaming.

Blog Article

Streaming TV Advertising: What You Need To Know

Streaming TV may be the (relatively) new kid on the digital advertising block but it is already making its presence felt with an increasing number of brands adopting the medium into their advertising efforts. 

 

Blog Article

Five Examples Of Effective Instagram Polling Ads

Learn the key elements needed for engaging polling ads by taking a look at some of the best examples of brands who have put polling into practise.

Holiday video ads

Video

Creative Recommendations For Producing Direct Response Video Ads This Holiday Season

Our NZ Market Lead, Ben Seelen, takes you through some key recommendations to help your creative flourish during the busy holiday sales season. 

White Paper

Holiday Season 2020: A Mobile Creative Roadmap

Our white paper gives you the ammunition you need to win the holiday retail wars.

Press Release

Shuttlerock Announced As TikTok Creative Partner

NEW YORK - August 20, 2020. Shuttlerock and TikTok are joining forces in a Creative Partnership. 

Blog Article

Showcase Your Purchase Journey To Acquire New Customers

Video ads can be utilized as an effective tool to communicate your purchase journey and convert new customers. 

Blog Article

Hulu + Shuttlerock: Opening The Door To Streaming TV For SMB Advertisers

Shuttlerockers and Hulugans unite! We're extremely excited to announce that we're teaming up with leading premium streaming service, Hulu!

Blog Article

Drive Traffic This Holiday Season Using Direct Response Video Ads

As we pass 2020’s midway point, brands should begin scoping, planning, and sourcing ad creative for the impending end-of-year holiday season.

Blog Article

Virtual Workshops Don't Suck (Anymore)

Believe it or not, there are many benefits to virtual workshops, Shuttlerock LIVE being a prime example.

Blog Article

Five Quick Tips To Launch TikTok Ads Like A Pro

We won’t waste your time with a lengthy introduction to TikTok - if you are a human being living on planet earth, you’ve heard of it.

Infographic

The Power Of Digital Video Advertising For Education Providers

Advertising across digital channels is the most effective way of garnering and converting leads for advertisers within the education industry.

Video

Reasons Why You Should Be Using Pinterest To Promote Your Brand

Sam McIlroy, Creative Strategist, shares five reasons your brand should be advertising on Pinterest, part of our Fast Five video series.

Webinar

Pinterest + Shuttlerock: Unlocking The Power Of Video Ads

This webinar co-hosted by Pinterest and Shuttlerock is a brand's complete guide to advertising on Pinterest.

 

Blog Article

Strong Digital Advertising Is Seeing Higher Education Flourish Online

Online education, distance learning, eLearning (however you want to label it), has been thrown into the limelight in recent months. 

Video

Best Practices When Creating Video Ads For Facebook

Trelise Mansfield, Head of Marketing, shares five best practices when creating video ads for Facebook, part of our Fast Five video series.

Press Release

Pinterest Partners With Shuttlerock

NEW YORK - June 10, 2020. Shuttlerock proudly promotes its newest creative partnership with Pinterest.

Blog Article

Gear Your Ads For Peak Performance: Optimizing By Placement For Better Results

The tools available to the modern advertiser has never been as abundant nor as effective as what is on offer in today’s digital environment. 

Blog Article

A New Level Of Responsibility: The Increasing Importance Of CSR

Collectively we still have a long road to travel before seeing COVID-19 disappear in the rearview mirror.

Blog Article

Shuttlerock LIVE: Fast-Tracking Creative With Virtual Workshops

Introducing Shuttlerock Live: virtual creative workshops centred around one topic: creative advertising.

Blog Article

Power Your Ads With User Generated Content

User Generated Content (UGC): a rapid and authentic way to produce video ad content during Covid-19.

White Paper

Adapting To The Reality Of COVID-19

A short guide for Marketers trying to reimagine ad creative. Recommendations and best practices for these challenging times.

Blog Article

Why You Need 10x More Ads Today (than you did yesterday)

Iterate, iterate, iterate - that's the latest requirement on the digital advertising front.

Blog Article

Designing In A Virtual World

Oculus is the latest in innovative solutions that our teams are using to collaborate and design cross-continent.

Blog Article

A New Approach To Brand Storytelling

Right now, 'business-as-usual' is a phrase we aren't going to hear much, and with good reason.

Press Release

YouTube Partners With Shuttlerock

NEW YORK — February 20, 2020. Shuttlerock proudly promotes its newest creative partnership with YouTube.

Poll Ad Examples

Blog Article

Polling With A Purpose: 4 Ideas For Effective (And Fun!) Poll Ads

In the mobile world, advertisers are always hunting for “the next big thing” to capture attention and drive meaningful engagement.

Press Release

Shuttlerock Announces $7.5M Funding Round

Shuttlerock has today announced a $7.5M funding round in the form of a convertible note.

Blog Article

Winning In Q5: 3 Tips For Post-Holidays Advertising

The holiday season is in full swing and marketers around the world are rushing to get last-minute holiday campaigns live.

Carousel 4

Blog Article

Being Brave With Creative: Takeaways From Adweek 2019

While attending AdWeek in New York, I heard a constant mantra in all of the talks relating to video advertising: everything is skippable. 

danist-o_mdGdfyLHg-unsplash-1

Blog Article

Diverse Content For Marketing Success

According to a Facebook executive, the social network’s vision is for the platform to be 100% video by 2021.