Thinking about adding TikTok to your creative media plan but not sure where to begin? Join our expert hosts for a webinar that explores the ins and outs of TikTok advertising, and how you can get started today.
The “Q5” period that occurs after Christmas wraps, and continues through until Q1 starts heating up in mid-to-late January, holds a lot of opportunity for brands seeking to extract some added value off the back of the festive season.
As consumption shifts to online alternatives, there is an opportunity for companies to boost their e-commerce offerings by developing ads that showcase exactly how their offering functions as a replacement to traditional purchasing behavior.
To thrive during the upcoming holiday period, brands should begin looking to create effective direct response video ads that drive traffic and increase conversion. This article discusses three key factors that contribute to successful direct response campaigns on Facebook and Instagram.